So, what is the response rate of your emails? Do people consider clicking on the link that you sent them or they just ignore you?
A huge proportion of credit for this goes to the quality of your email and I am not talking about decorating the email. The quality is what you have written in your email, how is it being presented, and how much impact is it having on your readers.
There are a few mistakes that we make unknowingly in our emails and thereby reduce the readability of our email and send off an impression that we don’t want to.
1. Wrong Spellings
It is natural to commit spelling mistakes when you have tons of emails to send and you are typing fast on your laptop’s keyboard. It is even more difficult when you have to type that email fast in your phone.
With autocorrect and autocompletion of the words, there are many times when the word you are typing is changed. Whenever you are sending a business email, always make sure that you read the email over and over again to ensure that it has no wrong spelling.
2. Forgetting A Salutation
It is not a good thing when you forget to greet the person who is reading the email. Directly writing straight to the point is okay when you are having an email conversation with your colleague. When you are sending a price quote to a client, you do not directly say that the price of this item is $100. Thank you.
No, this is absolutely wrong and makes the person detached from your email.
Introduce a salutation and a small greeting at the beginning like Hello, Hi, etc.
3. Incomplete Email
When we are typing fast and urgently, we often skip words. There are instances when you are typing an email, got busy with some work, left the email as it is for some time. When you came back, you saw the email, you thought you had already written it and hit the send button.
That should be avoided totally. Sending incomplete emails show the other person that you were not giving this email priority and had kept yourself busy with other tasks simultaneously.
4. To Whomsoever It May Concern
Never ever send an email with an opening line like this. Emails are always received with some recipient who has a designation and a name. Address the other person with the same.
Do your homework before you hit the send button of your email. Take out time to know who the person is. It won’t hurt to include a Dear Mr John Doe or Dear sales manager, etc.
5. Forwarding The Email
Suppose your senior associate sent you an email asking you to send an email to a client asking about the status of the purchase order of a machine. Now, the correct way of doing this is to type a new email with everything perfect and ask the other person about the status of the order.
What mistake people commit is forwarding the email of their senior associate as it is to the recipient. This is not at all good to be doing in a business email.
6. Using Abbreviations
Business emails are strictly formal conversations and should be carried out in a formal style of writing. Therefore, try to avoid the use of abbreviations that you use in a text message in your business email.
Writing like “I got ur mail. I’ll talk to my senior and will get back u soon” is not at all the correct approach to writing the email. Use correct grammar, correct words and use full forms.
Do not insert slangs and puns in your email. The conversation is formal and it is best to keep it this way.
7. Ending A Sentence Without A Period
When you end the sentence without a period, it does not give the sense of a closing to the reader of the email. Also, it makes your sentence feel like it ended suddenly and abruptly.
Your email also read like a rude order when you do not use punctuations and full stops. This should be taken care of while writing a business email because you are writing the email to establish a relationship with the client and not a breakup with your boyfriend.
8. Sending Too Large Files
There is a limit to the size of the file that can be sent on an email. But, there are some people who want to exploit the allowed file size to the fullest and attach too large a file or send too many files.
This is really uncomfortable for the receiver of the email. When you are sending your email to a client, try to minimise the number of attachments that you are sending. Segregate the really necessary files from the ones that don’t have too much importance.
9. Striking An Informal Conversation
You are not some distant relative of the client or a long-lost brother. Trying to strike a conversation is not needed. Hence, try to stay on point as much as you can.
10. Not Replying
Unless the people are spamming your inbox with marketing and promotional emails, make it a practice to reply to the emails, Especially your boss. Do not ignore emails sent by your seniors. Even if it is a simple instruction, acknowledge the email.
These were the ten common mistakes that people make in their business emails and suffer from low or no replies. You can avoid them to improve the quality of your emails.
This blog post is written by an assignment writing service provider company My Assignment Help Australia in the domain of Digital Marketing. Having years of experience, they have outlined the common mistakes people make.